Tropical blast: non-profit, rum maker team for image boosts.
Los Angeles Business Journal › May 25, 2009
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Tropical blast: non-profit, rum maker team for image boosts.
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There's something about rum that speaks of island life and walks on sandy beaches framed by magenta sunsets. Beginning this summer, add this to your image of rum: saving imperiled coral reefs across the world. French spirits company Pernod-Ricard in July will add the logo of a Pacific Palisades non-profit to some bottles of its popular Malibu ...See the full content of this document
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